Become a Partner

Successful partnerships

for over 25 years

Benefit from our business model

Already more than 1.000 partners from Germany, Austria and Switzerland trust our tried and field-tested diagnostic tools. This is the way to go to successfully position your coaching, training and consulting services on the market.

As a partner you gain a number of long-term benefits from our sucessfully proven and licensed tools. Boost your competences, customer acceptance as well as your profits in cooperation with our powerful team.

  • No mandatory annual recertifications
  • Attractive starter kits & purchasing conditions
  • Personal online account, including your own logo in the reports
  • Acquisition security & commission schemes
  • Continuous technical support
  • Extensive presentation material
  • Complete training modules
  • Joint project handling

Your contact persons

Tel. +49 (0) 7741 9694 - 0

E-Mail: partner@scheelen-institut.de

Andreas Mehl

Director Partner Management


Ute Hönnige

Senior Sales Consultant


Raphael Scheelen

Sales Consultant, Kunden- und Partnermanagement

Click to become a partner now

Diverse areas of application for consultants, trainers and coaches

Personnel Selection

Job matching

  • Development of target profiles
  • Individual team composition
  • Elaboration of appropriate job advertisements
  • Assessment Center
  • Job interviews
  • Support in onboarding processes
  • Individual consulting to discover strengths and values as well as emotional qualities
  • Individual assessment through the RELIEF Stress Management


Professonalization through structured processes

  • Evaluation of an individual's current status
  • Professional reorientation
  • Job search
  • Self marketing & personal branding
  • Individual career consulting and assessments
  • Evaluation of an individual's current status through the ASSESS Competence Analysis

Personnel Development

Strategic personnel development

  • Management audit
  • Talent management
  • Leadership development
  • Sales training
  • Team building
  • Communication and conflict
  • Personnel selection and job profiles
  • Talent management / Assessment Center
  • Training / coaching

Corporate Health Management

Strengthen employer branding and maintain performance capacity

  • Corporate health management
  • Organization development
  • Individual coaching
  • Psychological risk analysis
  • RELIEF individual stress management
  • Resilience and performance maintenance

How to become a certified consultant, trainer and coach

Our professional training concept is based on a four-day educational program for each product. The accreditation is personalized. The certificate awarded at the end of the accreditation lists the competences acquired by the accredited consultant and legitimates the application of the respective instrument in consulting, training or coaching. No annual recertification is required.

Basic training
Duration: 3 days
1INSIGHTS MDI® Akkreditierung
Duration: 1 day
2INSIGHTS MDI® Master Akkreditierung
Additional Training
3INSIGHTS MDI® Emotionale Intelligenz Akkreditierung
Duration: 3 days
1ASSESS by SCHEELEN® Akkreditierung
Duration: 1 day
2ASSESS by SCHEELEN® Master Akkreditierung
Additional training
3Train-the-Trainer Module für Kompetenzentwicklung
Duration: 3 days
1RELIEF by SCHEELEN® Individuelle Akkreditierung
Duration: 1 day
2RELIEF by SCHEELEN® Master Akkreditierung
Additional training
3RELIEF Risiko Analyse
3INSIGHTS MDI® Emotionale Intelligenz Akkreditierung
3Train-the-Trainer Module für Kompetenzentwicklung
3RELIEF Risiko Analyse
Accreditation (Basic)

During the three-day basic accreditation program you gain profound knowledge of the scientific background and the practical application of the tools. Supported by our Master Trainers you take your first steps in the practical application of the tools and are introduced to the many fields of application of our assessment tools. We also offer this training and certification program in form of a two-day in-house accreditation.

Partnership Agreement

The completion of the Basic and Master Accreditiation and the acquisition of the license to offically work as an accredited consultant is an absolute prerequisite for cooperation. The partnership agreement sets out the terms and conditions of the cooperation in more detail. Concluding a partnership agreement with us allows you to obtain our tools for attractive purchasing conditions depending on your individual partner status. Hence, becoming a partner offers you the opportunity to start a profitable cooperation.

Master Accreditation

Take the chance to deepen your understanding and enhance your skills during the one-day Master Accreditation. Learn how to best apply our tools in the services you offer. Train your skills with the latest examples and gain more confidence in the application of the tools with your clients. Learn about further areas of application and get to know the benchmark process to create ideal target profiles.

Certified Partner

For certified partners, our purchase prices vary according to the purchase quantity per order. For these orders the graduated pricing scale according to the currently valid price list applies. There is no minimum order quantity and no annual purchase obligation.

Premium Partner

Premium Partners receive a cheaper fixed price according to their minimum order quantity per order. There is no annual purchase obligation.

Premium Plus Partner

Premium Plus Partners are offered an even cheaper fixed price according to their minimum order quantity per order. In addition, the partners agree on a mandatory annual purchase quantity.

Become a partner now


Zukunft Personal Köln
1 Starnberger Leadership Convention
13.-15.10. 2021
RELIEF Individual Akkreditierung
16.-18.11. 2022
INSIGHTS MDI® Akkreditierung
All dates
13.-15.10. 2021
RELIEF Individual Akkreditierung - CH
16.-18.11. 2022
INSIGHTS MDI® Akkreditierung - Schweiz
22.-23.11. 2022
OutMatch ASSESS Berater Akkreditierung - Schweiz online
All dates
16.-17.11. 2021
INSIGHTS MDI® Akkreditierung - Österreich
23.09. 2022
INSIGHTS MDI® Master Akkreditierung - Österreich
All dates

More about our profiling tools

  • Behavioral Preferences
  • Driving Forces
  • Emotional Intelligence
  • Target Selling Insights (Sales Strategy)
  • Performance Analysis
  • Competence Analysis
  • 360° Feedback
  • Risk Analysis of Mental Stress
  • Individual Stress Prevention Analysis
  • 360° Feedback Analysis of the 16 key competences in comparison with other global top leaders

What partners say about us

"Our long-standing cooperation with SCHEELEN® is marked by an extremely quick and customer-oriented service and the practical usability of the tools. We especially apply INSIGHTS MDI® analyses in our management and sales trainings."

Martin Limbeck
Martin Limbeck Trainings® Group

"SCHEELEN® is THE partner for personnel diagnostics, constantly keeping a close eye on the market. Therefore we have the security to always be informed about the latest trends and products available on the market. Product portfolios, customer service, sales, presentation [...] we like all of it given the professionalism shown. Hence, as partners we have the certainty that the products are well secured. Impulses and personal wishes are taken into account and we are provided with all the services we need to best support our clients."

Elisabeth Schmid
Human Business Consulting

"We are pragmatists and offer measurable improvements in sales, customer service and leaderhsip to our clients. INSIGHTS MDI® and ASSESS by SCHEELEN® are the perfect tools to discover potentials and to achieve the aspired improvements effectively."

Ulrich Merz
Institut für Mittelstandserfolg

"We can look back on a long-term partnership with Scheelen and value the high-quality tools, the willingness to innovate and the customer- and service-oriented service. However, first and foremost we are convinced of the quality of the different assessment tools that we use in our consulting services on a daily basis."

Sybille Scheiwiller
Operations Director
Von Rundstedt & Partner Schweiz AG

"The quality of the instruments and the documents; the price-performance ratio and in particular, the extremely competent and service-oriented Senior Sales Consultant."

Mario Di Santo
Owner and CEO
Di Santo & Partner GmbH

"We enjoy our cooperation with the Scheelen AG (Switzerland) because we highly value the quick and uncomplicated support offered, in case we have any questions. In addition, the Scheelen AG (Switzerland) is an innovative, competent and market-oriented organization and this matches perfectly with our own philosophy."

Willy Arnitz
Managing Partner
Rudolf Obrecht AG